The optional Atlas AdVenture® Module serves as the central location for management of online advertising services within Workcenter. Here, online ads are defined and populated with graphics, text or other HTML, and organized into campaigns for display on Workcenter-based site pages. This functionality is made possible through the coordination of the AdVenture Module and its extremely versatile function tags. Placed on pages, or within a template, the AdVenture Campaign Display tag displays selected ads to site visitors according to parameters (number of impressions, weight, activation dates, etc.) defined in the Campaign Manager. The AdVenture Results Display tag can then be placed on a page to display the results of one or more campaigns (clicks, number of impressions).